Each day during Design Week 2014 we challenge you to hunt for a specific letter to photograph for inclusion in our AIGA UPSTNY Type Hunt. Our goal is to highlight D-E-S-I-G-N in Upstate New York by showcasing typography throughout the regions that make up our chapter!

So what are we looking for and how exactly will this work…

We encourage you to search your town or city for letterforms on buildings, signage, manhole covers, graffiti art, public displays, etc. But not just any letters—each day you will search for something specific. We ask that you use Instagram to photograph your letter and use two designated hashtags, so your letter(s) can be displayed on our website. Contribute as many photos as you like—the more the better! Let’s see what we can all create together.

By the end of Design Week we will have a dynamic, ever-changing look at the word “DESIGN” representative of the AIGA UPSTNY design community! See what others have submitted already - aigaupstatedesignweek.com/type-hunt

Here are the details:

Sunday, May 11
Photograph (Instagram): Any letter “D” in your region
Hashtags: #aigatypehuntD and #[yourcity]

Monday, May 12
Photograph (Instagram): Any letter “E” in your region
Hashtag: #aigatypehuntE and #[yourcity]

Tuesday, May 13
Photograph (Instagram): Any letter “S” in your region
Hashtag: #aigatypehuntS and #[yourcity]

Wednesday, May 14
Photograph (Instagram): Any letter “I” in your region
Hashtag: #aigatypehuntI and #[yourcity]

Thursday, May 15
Photograph (Instagram): Any letter “G” in your region
Hashtag: #aigatypehuntG and #[yourcity]

Friday, May 16
Photograph (Instagram): Any letter “N” in your region
Hashtag: #aigatypehuntN and #[yourcity]
We encourage anyone to join us who loves public art and exploring the city.

Inspired by Nikki Villagomez